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2025-12-11 12:24:26

Brand Loyalty and Customer Retention in the India FMCG Market

India’s FMCG market promises remarkable scale and rapid expansion, but successful participation demands overcoming deep-rooted challenges. The country’s geographic enormity, economic variability, and regulatory complexities mean that winning strategies require flexibility, local adaptation, and constant innovation in product and process. Within the India FMCG Market, supply...

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